Nearly everyone associated with the golf business had one spot on their mind in late January: Orlando, Florida, site of the 57th Annual PGA Merchandise Show.

There were more than 1,000 vendors, over 40,000 golf business professionals, exhibits from golf manufacturers, leaders in the industry, seminars and new golf employment ideas launched as 2010 gets going. The show ran January 28-30 at the Orange County Convention Center in Orlando.

“From the beginning, the PGA Merchandise Show’s growth evolved through the teamwork of PGA Professionals and industry leaders,” said PGA of America President Jim Remy. He has been a PGA member since 1984 and is the vice president and general manager of the Okemo Golf Division at the Okemo Valley Golf Club in Ludlow, Vt.

“The Show remains a critical forum for all who serve as caretakers of the game,” Remy said in a PGA press release. “As we enter 2010, sustaining that teamwork has never been more vital as we focus on expanding our respective business opportunities both at home and throughout the world.”

The goal of the show is to “offer engaging content” and deliver “real-life value” to every kind of facility, said PGA Worldwide Golf Exhibitions Group Vice President and General Manager Ed Several. He wants ever attendee to return from the PGA Merchandise Show with an opportunity to produce an immediate, positive impact on their business and overall health of the game.

The 2010 PGA Merchandise Show

Top vendors included Callaway Golf, Titleist, PING, Cleveland Golf/Srixon, Fairway & Greene, E.P. Pro, Zero Restriction, Greg Norman Collection, Under Armour, Gear for Sports, Callaway Apparel, Ahead, Club Car, Wilson Golf, Mizuno, Bridgestone Golf, Adams, Imperial Headwear, Antigua, E-Z Go, Cutter & Buck, Polo/Ralph Lauren, Divots Apparel, Yamaha.

65+ Education Seminars & Pro-to-Pro Best Practices such as “Technology for Player Development Programs,” “PGA World Junior Player Development Strategy,” “Where is the Golf Property Market Now?”

Participate in Pro-to-Pro best practice sharing forums in merchandising, teaching, management and more — all designed to provide golf professionals with peer-proven ideas that give them the edge to be the best experts in the game and business of golf.

Outdoor & Indoor Demo Days – Largest PGA Professional Testing In The World:

90+ golf companies with hitting bays, practice greens and the vendor village of the 42-acre practice facility of Orange County National Golf Center.

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